is a designer working across art direction, graphic design, digital product and creative technology.
Based in San Francisco, CA.
OpenMind2024—26
CUDIS2024—25
HI-FI Studio2023
Aspirations2023
After Dark2022
Slanted2026
Visual Identity, Web Design — 2023
Tesys is a Seoul based corporation that designs and manufactures assembly and testing systems for the automotive, heavy-duty, and military industries since 2012. As the automotive industry moves into the electric age, Tesys needed an identity that looked as forward-facing as the infrastructure it builds.
The design philosophy behind the TESYS logomark capture the company’s foundational principles: emphasizing precision and adaptability in its engineering and craftsmanship endeavors. Central to this concept is the integration of a grid system, which serves as a fundamental layer of the design, embodies structure, order, and mathematical precision, mirroring TESYS’s commitment to these values in their operations.
The name TESYS itself is a fusion of its two core areas of expertise: 'Test' and 'System'. The logomark incorporates the letter 'S' to represent 'System', while adopting a mirrored, symmetrical form to evoke the universal symbol for 'Test'.
The website design further extends on the grid system, incorporating graphic motifs across various elements.
Credit: Tesys Co. Ltd Art Direction and Design: Ziang Zhou Web Design: Ziang Zhou, Tony Baek
